Customers cancel. Your revenue is gone.
Most SaaS do nothing when it happens. RetentBase makes sure you don't. You see why a customer is leaving — before it costs you another one.
The problem
Customers cancel. You lose revenue. And it keeps happening. Again. And again.
A customer cancels. The reason gets logged. Nothing changes. You lose revenue. Then you lose another customer for the same reason. Then another.
Exit survey
A customer cancels. Nothing changes.
You collect feedback. Then it disappears. Nobody acts. You keep losing customers for the same reason. Over and over.
Churn dashboard
A dashboard shows churn. It does not stop it.
You can look at the number later. You still lose customers. You still lose revenue. Again.
Churn rate
By the time it looks obvious, the money is already gone.
Teams react after multiple cancellations, not the first. By then, you have already lost customers for the same reason. Then another.
The solution
RetentBase makes sure cancellations don't turn into lost revenue.
You see why a customer is leaving. You decide what to do next. You stay on top of what keeps costing you customers — before it costs you another one.
Catch it before it disappears
When a customer cancels, you see why. It does not vanish into notes or billing data.
See what keeps taking customers — before it takes another one
If the same reason keeps showing up, you see it before it costs you more revenue.
Decide what happens next
Act on it, dismiss it, or resolve it. You decide. It does not sit there.
See if it actually worked
You see if your response changed anything — or if you keep losing customers anyway.
Product
See why you are losing customers — and stop the same reason from taking more.
You see why customers leave, what keeps happening, and what to do next — before it costs you another one.
Revenue loss
See what keeps taking customers — before it takes another one
You see which reasons keep showing up — and which ones keep costing you revenue.
Decisions
Put a response on repeat cancellations
When the same reason keeps taking customers, you decide what happens next. It does not just sit there.
Retention health
See if anything is actually changing
You see whether your response is working — or if you keep losing customers.
Cancellation flow
Get the reason before it disappears
When a customer clicks cancel, you capture the reason and get a chance to respond while it still matters.
How it works
From cancellation to response — before you lose more revenue.
A customer cancels. You see why. You decide what to do. You see if it worked.
Capture before it disappears
You record why the customer is leaving while it is happening.
See what keeps making customers leave
When the same reason shows up again, you see it before it costs you more customers.
Decide what to change
You decide what to do next before the same reason costs you again.
See if it worked
You see if customers keep leaving — or if you actually fixed something.
Benefits
What changes when you stop ignoring cancellations
Stop finding out too late
You see why customers leave while it still matters.
Catch what keeps costing you customers
Before it costs you another one. Then another.
Take control when revenue is at risk
You decide what happens next instead of letting cancellations sit.
Turn churn into action
You leave with a next move — not another report.
Who it's for
Built for SaaS teams that are done watching revenue leave
If customers can cancel today and you still respond later, this is for you.
SaaS founders
You do not need another churn report. You need to know what is costing you revenue right now.
Product leaders
If the same product gap keeps making customers leave, you need to see it before it costs you more accounts.
Revenue leaders
If nobody responds when customers cancel, you lose revenue by default.
Subscription SaaS teams
If customers cancel, feedback gets logged, and nothing changes — this is for you.
How much more revenue do you lose before you finally do something about it?
A customer cancels. You can ignore it. Or you can see why, decide what to do, and respond — before the same reason costs you again.